Digital Marketing Master Class

Product Details


The operating environment for everyone is shifting to the internet.  Organisations are increasingly having to provide their services online to a broader community of beneficiaries.  It is increasingly difficult for us to stand out in the vastness of the internet.  With so much online content and distractions, organisations must hone their online marketing to get the attention of donors, keep the interest of volunteers and supporters, and engage with their target audiences.  BCI recognizes the unique needs and focus of NGOs and designed this masterclass with all sizes of NGO in mind.

A BCI master class on digital marketing, targeting non-governmental organisations, but open to anyone who wants to understand the techniques necessary to brand and profile your product in the digital age.  Our course will last four sessions of four hours each.  Learners will connect to our expert team of instructors to examine a range of digital marketing tools and techniques.  While this masterclass is geared toward organisations we will consider on a case by case basis providing classes to individual learners.

The cost of the course is €300 per person, though we can discuss discounts for teams and groups of participants.  We are also flexible in designing a price package that fits all sizes of organisations.  Just get in touch and we can talk about the right fit for you.

Learners will need to have access to a computer and internet connection to participate.  During the Covid 19 pandemic we are unable to provide in-person instruction in most cases.


Frequently Asked Questions

Q: Why should I take the TOOT course?


If you are switching your in-person training into online training and want to keep up to date on how to work in a virtual environment this is an excellent option for you.   If you are interested in training individuals or groups of volunteers or as part of a donor funded program, you can demonstrate competence in having both TOT and online competence.

Q: What makes BCI products so special?


Simply put; it the experience behind our products.  BCI's team is a collection of seasoned practitioners; politicos, international development managers, human rights activists, civil society builders and so much more.  Our products are good because they are proven.

Q: What if I need something special that isn’t offered in your store?


Contact us here and let's talk about what you need.  We'll be straight with you in what we can and cannot do (though we sure can do quite a bit!).

Q: How valuable is a BCI certification?


Honestly, it means you've learned from some of the best talent in the industry.  It is not a formal education certification, but it is recognition of the effort and experience you will have once you complete our various Master Classes.

Q: What are all the Master Classes BCI offers?


We are constantly updating our product line and introducing new Master Class series.  These generally focus on NGO development and organisation, monitoring and evaluation for donor funded projects, strategic and crisis communications, political activism and campaign strategy, policy development, and public opinion research. We can also tailor specific courses to your unique needs; for example, donor engagement strategies, how to break into international development work and succeed, and so much more.

Q: Do I pay tax on purchases from BCI?


We are obliged to charge Malta's 18% VAT for goods or services purchased within the EU, and Monaco.  If your billing address is outside the EU you should not be charged the Malta VAT rate.  Please contact us if you have further questions.

Digital Marketing Master Class



Digital marketing for organisations provides